What exactly is SEO? How can I study SEO from the ground up?

Today's topic is mastering SEO from the ground up.

What exactly is SEO?

SEO is an seo company in singapore acronym of three English words: Search (Search) Engine (Engine) Optimization (Optimization), which combined is the search engine optimization, the possibility of explanation, there are many internet, only a search can be seen, here will not say more.

To understand SEO, divide it into two parts: "search engine" and "optimization."

1. search engine, whose search engine? According to the current market share, that is, the number of users to see, the main domestic Baidu, 360, Sogou, Sleipnir; foreign major Google, Yahoo, Bing; here say China, Taiwan, Hong Kong, China, with the main search engine is Google and Yahoo. When the search engine was first recognized.

2. optimization, what is the goal of optimization? Make a ranking. That is, the use of a range of strategies to promote the content you want to display in the front position in the target search engine, and the foundation of the technology is that you want to understand the main search engines' ranking mechanism.

From this perspective, SEO is the optimization of search rankings; if there is a search engine, there will be SEO. Taobao product ranking is Taobao SEO, WeChat public number / tiny program ranking is WeChat SEO, APP in application store ranking is ASO, headline station search ranking is headline SEO, jitterbug search ranking is jitterbug SEO, and so on.

How can I study SEO from the ground up?

The first step in SEO is to determine what search engine rankings you require. Traditional search engines, such as Baidu, Google, and new vertical search platforms, such as Taobao, WeChat, headlines, and so on, although the underlying logic of SEO is the same, the ranking mechanism of different search subjects is still different, so you must recognize the object from the start.

Baidu SEO, for example, will generally be optimized from two parts, one is its own website, a third-party platform, for the website (station) optimization rankings, there is such a sentence, the content is the king, the external chain is the king, the user experience is supreme, this also applies to 360, Sogou, and so on.

Steps to rank a website, marketing website development arranging keywords, appropriate layout coupled with keywords to publish content contained ranks. Starting from start, you may first publish articles to test them out; the initial aim is to integrate other sections, which are then removed one by one.

Third-party platform is simply a platform where you can directly register an account to send information, primarily classified information platforms, forums, blogs, bars, Q&A platforms, and so on. How to find platforms, screen platforms, and assess the effect of platforms is also included in the unfolding.

Third-party platform to acquire rated steps, according to the keywords to discover the platform register account post articles included ranked.

What exactly is SEO?

SEO stands for search engine optimization.

How can I study SEO from the ground up?Recognize the thing, comprehend the concept, and then set a learning goal.