why do you do SEO and what is its importance?

For SEO work, we know that the basic requirement of doing SEO is to let users and search engines better understand the content of the site. guide to search engine optimization Although search engines are currently facing greater challenges and competition, search engine algorithm technology iteration, search-based marketing is still very important.

So, why do you do SEO and what is its importance?

SEO has the following main management functions for websites:

1. Facilitate content presentation

For SEo-based websites, it is easy to face the search engines:

Baidu spider crawl, crawl, index, rank.

The corresponding specific content, improve the amount of display in the search results.

If you are lucky enough to be in the TOP 1-5, you may get more clicks.

2. Low marketing costs

Some people may say that your previous SEO is free, no money, here I can more clearly choose to talk to you about SEO marketing, but also need to carry out costs.

But that cost is a relative value. contact us seo The return on investment required is considerable compared to other marketing methods such as DSP, PPC, social media, soft text marketing, etc.

You don't need to burn a lot of money, even tens of dollars per click.

3. High product conversion rate

Because the search results of search engines have a strong use, usually used for commercial websites, as long as the traffic based on search results is accurate traffic.

This refers to the improvement of keyword bidding ranking, which is very obvious. As long as the words are arranged correctly, the product conversion is no problem.

This is why SEM can still be durable, but SEO still has very cost-effective compared to SEM, so they are sometimes necessary to carry out effectively as a measure of SEO sem choice.

4. Keep searching.

To put it simply, while search engines face serious challenges from new media platforms, from a realistic point of view, it is still alive and running steadily.

The point is that the relevant search demand is still there.

Especially with the development of visual content, search engines began to change completely. For example, using AI to understand video content has a certain correlation with specific video search rankings.

Therefore, in the short term, search engines will still exist on their own for a long time.

5. Competitors do just that.

This is a very important factor. If you don't participate, your competitors will, too. From a brand marketing perspective, not participating gives up the search-based battlefield and reduces brand exposure.